Thinking is a process we take for so obvious and granted as to be of no interest, yet one bridled with complexities and paradoxes that often keep us from seeing the true nature of reality. Science’s basic goal is to see and to know the world as it is given to the senses.You know, we never see the world exactly as it is. We see it as we hope it will be or we fear it might be. And we spend our lives going through a sort of modified stages of grief about that realization. And we deny it, and then we argue with it, and we despair over it. But eventually — and this is my belief — that we come to see it, not as despairing, but as vitalizing.We never see the world exactly as it is because we are how the world is.
However, knowing how to see the world (a.k.a. ‘Prajna’ in Buddhism) is a future-proof skill to have to understand the world we live in and it requires courage.
If you want to make something new, start with understanding. Understanding what’s already present, and understanding the opportunities in what’s not. Most of all, understanding how it all fits together.
When everyone has the same Mac and the same internet, the difference between hackneyed graphic design and extraordinary graphic design is just one thing—the ability to see.Seeing, despite the name, isn’t merely visual.There are possiblities all around us. Not just the clicks of recycling a tired cliche, but the opportunity to be brave. If we only had the guts.